Job’s Purpose As a Media Planning Associate, you support the media team for the local media strategies and coordinate media planning. You will be working with media agencies and brand managers to maximize the impact of the campaigns. You will be responsible as part of the team for analyzing, evaluating, and recommending improvements of content creation, principles and guidelines to improve brand awareness. If you want to be the catalyst in the media activation side of marketing and be part of a fast-moving environment, that’s an amazing opportunity to grow!
What you will focus on
Identify and understand the target audience and analyze their behavior and media habits
Coordinate, monitor and evaluate the most effective media mix to display ads, media campaigns and strategies
Liaise with the media agency team to develop local media strategies and campaigns
Plan and ensure the successful delivery of traditional and digital communication initiatives for our audience
Influence brand communication strategies and plan execution
Recommend digital experiences that drive actions
Define Traffic acquisition and management strategy
Planning and implementation of multiple paid & owned media aligned to internal teams to build education, awareness and hard selling campaigns
Handle several tools to monitor and evaluate our brands’ digital activation performance
Track and report media budget to internal stakeholders
Media Budget tracking
Who we are looking for
At least 1 – 3 years in media planning, advertising
University Degree in Marketing or any relevant field
Knowledge of media planning fundamentals, including media channels, buying models, and campaign optimization technique
Excellent command of Greek and English language, written & verbal
MS Office literacy
What you bring
Communication | Deliver messages in a clear, compelling, and concise manner, listen actively
Togetherness | Value team’s ideas, uniqueness and safeguard belonging.
Momentum | Be creative, take initiatives pass your energy forward
Commercial Savviness | Demonstrate a keen understanding of market dynamics and business acumen
Agility | Adapts and handles effectively circumstances in dynamic environments
We care for You
Hybrid way of working
Free lunchbreak in our restaurant
Free parking
Lifelong learning & development
Plenty of growth opportunities and various cross-brand career options;
Wellbeing Program
A place where everyone belongs We strive to be a better place to work where our people reflect the markets we serve, where their voices are heard and valued, they find purpose in their work, and can grow and contribute to their fullest. We are an equal opportunity employer, and all applicants/employees will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, disability status, or any other characteristic protected by law.
Certified by Diversity Charter Greece and SHARE Equality Label
All applications are treated with utmost confidentiality
Διάβασε περισσότερα για τη συγκεκριμένη θέση
Ποια είναι τα στάδια της διαδικασίας;
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Αποστολή αίτησης
Σου φάνηκε ενδιαφέρουσα η συγκεκριμένη θέση;
Συμπλήρωσε την αίτησή σου και θα επικοινωνήσουμε μαζί σου άμεσα, εφόσον το προφίλ σου ταιριάζει με τις προδιαγραφές της θέσης!
2
Συνέντευξη
Εάν το προφίλ σου ταιριάζει με τη συγκεκριμένη θέση, θα σε καλέσουμε για να προγραμματίσουμε μια συνέντευξη, ώστε να σε γνωρίσουμε καλύτερα, ενώ για συγκεκριμένους ρόλους υπάρχει ξεχωριστή άσκηση (assessment) που θα κληθείς να ολοκληρώσεις.
Κατά τη διάρκεια της συνέντευξης, είναι ευκαιρία να μας ρωτήσεις για όλα όσα θα ήθελες να μάθεις για τη θέση!
3
Πρόταση συνεργασίας
Μετά τη συνέντευξή μας, εάν η θέση σου φάνηκε ενδιαφέρουσα και το προφίλ σου ταιριάζει στον συγκεκριμένο ρόλο, θα λάβεις πρόταση συνεργασίας ώστε να γίνεις μέλος της ομάδας μας.
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Καλή αρχή!
Καλωσόρισες στην ομάδα μας! Το Εκπαιδευτικό Πλάνο Ένταξης νέων εργαζομένων θα σε βοηθήσει να γνωρίσεις την ΑΒ!